Partnerships for climate action: Adaptation on your phone

Partnerships with the private sector and innovative business models in the ADMIRE project moves us towards SDGs and climate goals. In Ghana through the mobile phone.

July 18, 2019

Increased uncertainty in rainfall patterns are distorting farming cycles, lowering yields and  can create a vicious cycle of hunger and poverty in the Ghanan agricultural sector.

In a sector with more than 90 % smallholder farmers, access to information on adaptation to the changing climate is not only of crucial importance to production, but also to the survival of the families living of the land.

High level of mobile phone ownership created an opportunity for Viamo (previously VOTO Mobile) to leverage funding from the ADMIRE Project to develop a service that provides mobile extension services to smallholder farmers through an Interactive Voice Response (IVR) platform that bridged the gap between farmers and crucial climate adaptation knowledge.

Since the finalization of the ADMIRE project, Viamo has used knowledge and experience gained to further develop projects aimed at climate adaptation for vulnerable groups.

The Adaptation Mitigation Readiness (ADMIRE) project creates commercially viable business models for climate action in partnership with public and private sector actors. It is based on the fact that private investments are key to reach the goals in the Paris Agreement and avoid a global climate disaster.

Now UNEP DTU Partnership has produced a series of short briefs on the successes of the ADMIRE project, sharing our approach, methods and models.

Download the brief on the Ghana project here here.

The ADMIRE programme started in 2014, solely funded by the Danish aid agency, Danida, and aims to involve the private sector in climate mitigation and adaptation by developing investment opportunities in climate friendly sectors in countries in the developing world.

The business approach ensures that the developed actions do not become a one-time occurrence by designing replicable, scalable and commercially viable business solutions.

Creating partnerships and other forms of involvement of the private sector is a key area of UNEP DTU Partnership’s work.